Tuesday, November 8, 2016

On the Street…Via Brera, Milan


Super cute way for a college student to look!


Ok, I erased about four sentences while trying to politely remind American college students that there are more options than Lulu Lemon for a school uniform.


After going to lots of campuses this summer I think the lack of style is not from lack of creativity but simple effort.


However I am open enough to realize that that is probably the way we will all dress in the future so we might as well try to figure out how to make it work!


So next time I go to a college I will try to shoot the best examples of Lulu-chic


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  1. maudie

    November 8, 2016 at 9:25 am

    Adorable and full of self respect.

    • Barbie Beauty

      November 8, 2016 at 10:29 am

      Cute girl in her pretty french attire, love it


    • andreea

      November 8, 2016 at 11:15 am

      a cutie with a mission! :)


    • RJH de la Haye

      November 8, 2016 at 2:50 pm

      Does preppy style still exist at American colleges?

      • Joesephine

        November 9, 2016 at 12:53 am

        Sure. Preppy looks different from what it did in the past. Luluchic is preppy. Prep simply stands for prep school, so the favored look of students at a prep school would be preppy. In the 50′s a plaid skirt and polo was a uniform for a certain kind of group, and now a pair of Lulu leggings, black Nike Huarache, oversized sweater, and Patagonia vest is the badge for the same club.

      • Lindsey

        November 9, 2016 at 2:34 am

        Apparently so! I like this look on her!


      • RJH de la Haye

        November 9, 2016 at 1:30 pm

        Ciao Joesephine and Maria…thank you both…it’s wonderful how fashion and its trends evolve and each generation take a style that’s quite set in its ways and turn it into their own…it happened to BCBG (bon chic bon genre)and to the Sloane Ranger…and now preppy has done the same…making and creating a new look!

    • Maria

      November 9, 2016 at 12:45 am

      Indeed. She looks amazing.Not everyone can have style. And as for preppy, it changes from decade to decade. In my personal opinion, a pair of Lulu Lemon leggings, a crisp white pair of Converse, and a NorthFace jacket IS preppy. Preppy means collegiate, exclusive,and understated. It doesn’t mean argyle and pastel pants necessarily.

  2. Banny

    November 8, 2016 at 9:27 am

    Amazing cute girl! Very nice! The style is perfect for a prestigious academic institution. I immediately wanted to go back to university time)

  3. maudie

    November 8, 2016 at 9:27 am

    also.. pardon my lack of knowledge – could you please clarify LuluLemon and Luluchic. Not aware of this terminology in the UK. Thanks.

    • Nicole

      November 8, 2016 at 10:00 am

      Lululemon is a clothing store that specializes in work out gear, especially yoga pants. Quite comfortable, slightly expensive (for leggings…) but a staple of Uni girls everywhere.

      Lulu-chic would be up-dressing their staples so it had dual wearability for both working out and out-and-about.

      • maudie

        November 8, 2016 at 4:04 pm

        thanks so much.

    • Maria

      November 9, 2016 at 12:47 am

      Its a somewhat pricey and well made athletic wear company. All you need to do is look on the internet, and everything will be explained. No intensive research is needed.

    • Simone Fraser

      November 9, 2016 at 5:22 am

      I also had to look up this label butt understood immediately what Scott’s gentle chiding is about! It’s not just students who appear to choose the exercise gear look, though I assume students lack the funds to dress how they would truly wish? I feel a bit embarrassed to dress how I want around where I live because very casual is the norm, despite my being far from such creatives as Catherine Baba, Iris Apfel, or the very many wonders of sartorial life featured here.

      • Maria

        November 12, 2016 at 4:55 pm

        You assume wrong. Lulu Lemon in particular is expensive. You aren’t going to find a pair of leggings for under a hundred dollars.

  4. Ade

    November 8, 2016 at 9:43 am

    As a current college student I couldn’t agree more. In fact I just finished a project on fashion and freshman, some interesting insights.

    A little effort goes a long way… Doesn’t have to be over the top… just well put together.

    Sent from Sartorial List for iPhone

  5. Sirena

    November 8, 2016 at 9:47 am

    Italians don’t wear workout clothes unless they are working out. And even then it is flawless. To walk out of the house in your very best is a given. It is a cultural thing

  6. Mireia

    November 8, 2016 at 9:55 am

    Love the outfit!

    Mireia from TGL

  7. Alyssa Amato

    November 8, 2016 at 11:09 am

    This outfit is perfection.adore every part of it. xx


  8. Aya

    November 8, 2016 at 11:31 am

    Nice look !! so comfy, casual and super chic great for college or work :) xx


  9. allen

    November 8, 2016 at 11:55 am

    just love this.

  10. Anne Marie

    November 8, 2016 at 12:00 pm

    Her look is not only lovely, it too is effortless. Skinny jeans and a nice top under her coat. Easy! She might have put a little more thought into it than throwing on a pair of yoga pants and going out, but not by much. At least the difference in effort is negligible. But, the difference in look is enormous.

    I sometimes live in my yoga gear, soooo comfy and practical. Great for an active or lazy day . But other times I’ll make just a little effort and I do feel and look dressed up. Different cloaks for different folks ;)

    p.s. Scott, your comment made me chuckle. Ta,

  11. Janea at theSTYLetti.com

    November 8, 2016 at 12:06 pm

    I couldn’t agree with you more, Scott! College years are a time of finding out who you are and what you want in life – a perfect time to experiment with different styles. I love the oversized coat on this woman with the stripes underneath!

  12. JV

    November 8, 2016 at 12:08 pm

    Very well done, kind of similar to the previous guy with the food, except she has the good sense to roll her pant cuffs only one time. Super cute all around.

  13. Filuzi

    November 8, 2016 at 12:14 pm

    I absolutely refuse to wear workout clothes when I am not working out. Or to wear sneakers when I am at work/in town/ shopping on a Saturday. I am not open enough to see me in Lulu Lemon any day soon. That being said- Lulu Lemon (I had to google it) seems not to be the worst stuff you can wear. There is worse….
    And the lady in navy is very cute.

  14. Diane

    November 8, 2016 at 12:53 pm

    This lovely look takes no more effort than ” throwing on ” yoga pants but the end result is so much better. A simple sweater, trousers and and basic coat . Perfection, but my favorite item is the beret . Always love a beret.

  15. Mark Charlton

    November 8, 2016 at 1:10 pm

    Cute as a bunny. Nice photos

  16. Andrea

    November 8, 2016 at 2:03 pm

    I love her outfit, effotless but very chic.

    I agree with you. In the States people is so casual. At least in California where I live. I live in Berkeley and it is shocking to see how people dress. With so many nice options and sales around and people just don´t care about their image. It is the extreme of casual. ZERO style.
    You can be a scientist or a writer and till be stylish. Here I think the worse you dress the better. I feel that if you dress nice think you are materialistic or superficial.

  17. LeFou

    November 8, 2016 at 4:01 pm

    This outfit is not an exception. Come to the University of Amsterdam, you will have a problem finding ONE girl dressed in sportswear like all you Americans do…. European people in general do not consider leggings and a oversized hoodie as something to wear to a lunch date.

  18. bea

    November 8, 2016 at 5:34 pm

    Great lady, and comment about how people dress in the US, but do you mean by “that is how we will be dressed in the future” that the rest of the world will and copies the US? Hopefully we all make more effort, as you say….

  19. Annie

    November 8, 2016 at 5:41 pm

    Hi Scot…..I do so hope you are wrong about the future. It is happening here in Australia as well and it is not a trend I find appealing. Style doesn’t have to expensive, nor does it need to be so ‘uniform’. I agree with the Italian comment gym wear is for the gym or at home.

  20. paula

    November 8, 2016 at 6:53 pm

    Very nice! Thanks for the fashion distraction from the US election, seriously!

    P.S. I enjoyed your video clip for Braun, Great message!

  21. Rebecca

    November 8, 2016 at 6:56 pm

    My classes are full of girls wearing the new super-short, super-tight shorts that I thought would only ever be worn by Rihanna on stage. I would be so happy if they wore yoga pants…fashion’s recalibrating, it seems…

    • Laurie

      November 11, 2016 at 6:26 pm

      I agree. It is shocking. Saw a woman this summer in the grocery store wearing a pair of shorts so short and tight they looked like bathing suit bottoms.

  22. Thunderbolt Pictures

    November 8, 2016 at 7:47 pm

    Amen! As I was in the throws of college a few years ago, fashion was pretty drab, with sorority girls living the Lulu Lemon with Uggs. Yuck

  23. Oonagh

    November 8, 2016 at 10:01 pm

    I went to Myanmar in February on an upmarket trip and a bunch of Americans on the same trip wore yoga pants to the temples. They clearly thought that they were covering up and thereby respecting local culture but I was appalled. Skin tight exercise clothing is not what you wear to anyone’s place of worship.

  24. Mis perlas de moda

    November 9, 2016 at 2:44 am

    The beret is a perfect detail for this look. Love the result!


  25. The Italian Glam

    November 9, 2016 at 6:19 am

    well, I agree with LeFou and the others
    Europeans do care about how they’re looking, it’s in our cultural DNA

  26. Mónica Sors - Mes Voyages à Paris

    November 9, 2016 at 7:03 am

    Love her coat!!
    Mónica Sors

  27. sb chica

    November 9, 2016 at 8:57 am

    Scott, please don’t….don’t show the Lululemon girls….so boring. This featured girl on the other hand, is extraordinary…please continue to show people who really dazzle us.

  28. Bert

    November 9, 2016 at 10:55 am

    Both the woman in this photo and the man in the preceding photograph are dressed virtually alike. Has style become totally androgynous?

  29. Archana

    November 9, 2016 at 11:13 am

    My prediction for how we will dress in the future :

    leggings and tshirts.
    Designers will only produce IT bags and shoes.
    They will make collabs with target, H&M and Zara on a monthly basis.
    Couture will be dead. Even the super rich may find themselves antiquated for wanting something that exquisite.
    Jeans will become acceptable at weddings and at galas.

  30. Wendy Carlos Williams

    November 9, 2016 at 8:59 pm

    Good luck with that.

  31. Becki

    November 10, 2016 at 5:03 am

    I am studying in Italy for the year but I attend an American university, so I’ve seen these differences in dress. The “Lululemon look” is, from my POV, not feeling like putting in the effort for a day of sitting in class. However, girls want to draw a line at pure laziness of appearance. They buy these expensive, “designer” comfort clothes that require no effort, so as to not feel like they’ve given up in dress. A lot of my friends choose not to put effort into what they wear unless going out on the weekend.

    It’s unfortunately become a trend, uniforms of overpriced lululemon leggings everywhere.

  32. makiya

    November 10, 2016 at 5:46 am

    you look beautiful..perfect look

  33. Christella

    November 10, 2016 at 10:20 am

    Great photograph, I love this style!

  34. Audrey

    November 11, 2016 at 4:17 am

    I thought the point of this blog was simply to appreciate style, not to judge other people for not caring about style, or for having a style that you don’t like.

    • joanne

      November 12, 2016 at 7:10 am

      I like your comment, Audrey :)

  35. Jennifer

    November 11, 2016 at 1:45 pm

    I love that you said “erased” ☺️

  36. Laurie

    November 11, 2016 at 6:29 pm

    Um, I like lululemons. Canadian brand. Wonderful stuff. Overpriced, lasts forever. I mean, we live in an age of high priced running shoes!

  37. jen

    November 12, 2016 at 3:05 pm

    Color me fine with lulu and everything else comfortable. Time enough to cripple your feet with heels and kill your wallet with clothing. Give me the yoga pants and a nice cashmere sweater and Im set.

  38. reid.damnit

    November 13, 2016 at 9:23 am

    agreed, #athleisure thumbs down

  39. Reggie James

    November 14, 2016 at 10:45 am

    Come to the University of Pennsylvania. A lot of stylish students here, and a lot of students passionate about fashion and retail. You would get a couple of standouts for your beautiful collection.

  40. anna

    November 15, 2016 at 9:02 am

    Come to Bard!

  41. Paget

    November 15, 2016 at 9:04 am

    Come to Bard College!

  42. Lauren

    November 15, 2016 at 8:04 pm

    This girl looks so cute and cozy! Here at the University of Alabama it is not quite cool enough for us to wear anything heavier than jeans and a sweater yet. Yoga pants and Nike shorts with huge t-shirts are definitely the norm here, but some people do try a bit harder. I have to wonder if this girl represents the norm among European college students, though, because athleisure is pretty widespread simply because it’s so comfortable for going to class or running errands (in addition to actual running).

  43. Lauren

    November 16, 2016 at 2:10 pm

    Can you also shoot/share the best examples of Mom-chic (when you happen upon time)? And I’m thinking of attainable Mom-style (Sarah Jessicsa Parker taking her kids to school comes to mind) not something overdone that doesn’t work practically for playgrounds, spills, and your kids’ messy hands.

  44. Dag

    November 21, 2016 at 3:00 pm

    I love the look of workout wear with a GREAT coat on top (not necessarily expensive, just GREAT). At the end of the day, the coat is what gets noticed in the colder months, and really is the one piece that gets the (style) message across. That way it’s possible to wear inexpensive, exchangeable basics like jeans, leggings, sneakers, and let the outerwear piece do all the talking. I LOVE e.g. a fabulously cut wool coat or a fake fur or classic trench with sweat pants and some Frye or Fiorentini & Baker boots. Combines comfort and some form of luxury and glamour and is perfect for running errands and mom wear alike.

  45. Cait ni Chaoimh

    November 21, 2016 at 11:45 pm

    This girl looks ready to study! When you dress for your day job, you distinguish work from leisure. When you dress in sweats, even overpriced Lulu’s (and I am Canadian) for work, you refuse to make the distinction. The consequence more often is bringing work into your weekends rather than the other way around.

  46. Not sure

    November 26, 2016 at 6:47 am

    Not sure this is always the case – the trend seems to be going the other way – towards more fashionable campuses. Come around Columbia/Barnard’s campus you’ll see an uber trendy campus, perhaps even too much so for a learning environment…

  47. Jordyn

    January 5, 2017 at 9:29 pm

    Come to the art schools! If you’re ever in Chicago, hang around the entrances of the buildings of the School of the Art Institute of Chicago for a bit, and if you don’t mind the smoke, you’ll see an abundance of interesting clothing.

  48. Karen

    February 9, 2017 at 1:50 pm

    Totally agree during college in San Diego, California my friends and I always tried to make an effort to look stylish, but wasn’t´t much of a challenge compared to all the PINK neon sweatshirts, leggings and flip-flops around jeans, ballet flats and a simple blouse were quite the statement. I remember a couple years back you posted about Mexico City college students who you thought were super stylish in comparison.

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