Wednesday, November 11, 2009

The Sartorialist for Burberry’s Art of the Trench


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  1. Anonymous

    November 11, 2009 at 7:02 pm


  2. Mikki

    November 11, 2009 at 7:08 pm

    interesting guy

  3. J.Teheren

    November 11, 2009 at 7:10 pm

    The tattoo on his knuckles and the fact he has a pocket watch is sheer genius! I totally dig this shot immensely!!!

  4. fashionagain

    November 11, 2009 at 7:16 pm

    It´s a great idea of Burberry!

  5. Orlando

    November 11, 2009 at 7:21 pm

    Personal Hero!! What does that say on his other hand? Time and…?

  6. Ganymede Girl

    November 11, 2009 at 7:22 pm

    The green trench is one of my favorites and I love how she wears it.

  7. Alex Folzi

    November 11, 2009 at 7:23 pm

    i can recognize her from somewhere. but the thing is that i cant remember where lol.

  8. Anonymous

    November 11, 2009 at 7:35 pm

    I need to know what his other tattoo set says!

  9. Tayler

    November 11, 2009 at 7:39 pm

    gorgeous! that top guy is so unexpectedly stylish.

  10. Anonymous

    November 11, 2009 at 7:39 pm

    Nice Shoes!

  11. Iguane

    November 11, 2009 at 8:06 pm

  12. f. fagon

    November 11, 2009 at 8:09 pm

    love the hair with the huge wheel in the background.

  13. Sophisticated Misfit

    November 11, 2009 at 8:10 pm

    Brilliant. The first shot of the gentleman. You nailed it with this one. This is exactly what Burberry needs as an ambassador for their trench coats and other clothing befitting a gentleman, not some punk chav with acid wash and attitude problems.


  14. Hello, darling

    November 11, 2009 at 8:11 pm

    I love that last shot. Her skirt makes me crazy.

  15. Sophisticated Misfit

    November 11, 2009 at 8:13 pm

    I bet his name is William or Will for short. One hand says "Time" and the other "Tell." Join the dots.


  16. mod human vintage

    November 11, 2009 at 8:21 pm

    I love her wild curly hair…very elegant! Each look is genius

    please read my blog :)

  17. Alexandra

    November 11, 2009 at 8:27 pm

    i want to know what the tattoo says too!

  18. Samantha

    November 11, 2009 at 8:30 pm

    more children in trenches! they are the very best models for the classic looks!

  19. Christina

    November 11, 2009 at 8:37 pm

    I love the textures and color palate – olive, navy, burgundy – in the last shot.

  20. Anonymous

    November 11, 2009 at 8:38 pm

    His hands say TIME and TIDE, I believe.


    November 11, 2009 at 8:38 pm

    These are great, keep them coming!!

    What do you think of our new shoes?

    Best regards,


  22. Alan

    November 11, 2009 at 8:52 pm

    Love that guy's shirt collar

  23. Le 21ème

    November 11, 2009 at 9:01 pm

    The top photo rocked my world!


  24. Nick Leonard

    November 11, 2009 at 9:20 pm

    The shot of the gal walking between the cars is genius.

  25. Cassandra

    November 11, 2009 at 9:40 pm

    The lady with the curly hair is stunning.

  26. Anonymous

    November 11, 2009 at 9:41 pm

    oh new york. I am always relieved and peaceful as I view your photos of new york. I live in LA, but just love the east coast look.

  27. souzan

    November 11, 2009 at 9:45 pm

    love everything about the third look, that trench is great.

  28. Anonymous

    November 11, 2009 at 10:28 pm

    I love the clash between his "retired from the british army" look, with his tatooed fingers…very appeling.
    Also love the cool relaxed look with the unstructured trench and frilly skirt, such an elegant colour combo!.

  29. Anonymous

    November 11, 2009 at 10:31 pm

    the woman in the third look is gorgeous and I love the texture of her skirt

  30. Sonja

    November 11, 2009 at 10:41 pm

    These photos make me want two things very badly: 1. To buy a Burberry trench in olive green (I guess I am an impressionable market audience.) 2. To work for you!

  31. Rachelle

    November 11, 2009 at 10:52 pm

    STUNNING first shot! very pensive-man-at-sea… a little old wordly. love it.

  32. Anonymous

    November 11, 2009 at 11:23 pm

    Wish you could see my blue burberry trench – you'd love it!

  33. Anonymous

    November 11, 2009 at 11:26 pm

    You know, "Time and tide wait for no man."

  34. The Photodiarist

    November 11, 2009 at 11:35 pm

    All three are incredible, but the first one . . . That's awesome. The contrast between that finely suited and burberry-ied man with tats on his knuckles is just brilliant.

  35. Anonymous

    November 11, 2009 at 11:51 pm

    Do you think I should have my Burberry shortened from calf length? I look positively dowdy compared to these awesome people. Mind you it rains a lot here in NZ.

  36. Ashleigh

    November 11, 2009 at 11:52 pm

    Beautiful photos as always, the website looks totally amazing. Congratulations!

  37. Erin

    November 11, 2009 at 11:58 pm

    The mustache, the tie clip, and the tattoos…perfect. He looks like someone I would most definitely like to sit down with in a pub.

  38. Therese

    November 11, 2009 at 11:59 pm

    Love these photos. I like to see the people more in action, and not always straight up. And these ones are great!:) Totally loved the Vegas pictures too:)

  39. Anonymous

    November 12, 2009 at 12:17 am

    The tree takes up the foreground of the pic, yet this photo still works great. Kudos, Sart.

  40. Vitrinen

    November 12, 2009 at 12:22 am

    @Sophisticated Misfit; Look at the gentlemans hands checking his cool oldschool pocketwatch (I guess); they are overloaded with cool tattoos. Not so so classic, yet stylish indeed he is. I think Burberry needs both the punkrock plus the elegant crowd to wear their styles, because it shows how changeable and the brand is. Which is what Burberry needs and what Bailey sought for, as far as I know.

  41. mc

    November 12, 2009 at 1:29 am

    "Time and tide wait for no man." an old english proverb. LOVE the trench shots. Super!

  42. Natalie

    November 12, 2009 at 1:41 am

    trenches are my favorite. instantly pulls a look together :) great pics as always!


  43. Indie Mom and the Reluctant Banker

    November 12, 2009 at 2:23 am

    Great photos. I especially like the colours in the last shot.


    November 12, 2009 at 2:24 am

    The red dress is amazing, no comment.

    "A woman's not going to buy a little skirt for a lot of money if it's not for seduction. What else are clothes made for?" – Azzedine Alaïa


  45. Bamto

    November 12, 2009 at 2:36 am

    i love the second photo…great colours, the red dress combined with a trench and those pretty,pretty shoes! and the guy in trench looks perfect, without trying to hard. that's the goal!!

  46. Libby K

    November 12, 2009 at 2:42 am

    He has TIME on his hands.

  47. Anonymous

    November 12, 2009 at 3:06 am

    where do you find these wonderful people? love the lady's bag/coat thing

  48. Stjarna

    November 12, 2009 at 3:49 am

    blue trench…love!!

  49. FashionCoup

    November 12, 2009 at 4:11 am

    I love the parka! Not very Burberry-ish but cool. She perfectly sets of her elegant outfit with this casual piece. Great woman, great style!

  50. Anonymous

    November 12, 2009 at 4:32 am

    This guy with the tat on he's nuckles looks like he could snap at any TIME.. lol

  51. Ana I

    November 12, 2009 at 4:44 am

    Love the last outfit

  52. David

    November 12, 2009 at 4:49 am

    this winter look stunning and stylish with some classic stuff only from

  53. Anonymous

    November 12, 2009 at 4:52 am

    …the big man…and nice mustache…its cool…marco…

  54. alastair

    November 12, 2009 at 5:06 am

    Great mix with the trench, tie, beard and tattoos!
    Wonder what he does.

  55. ChervelleCamille

    November 12, 2009 at 5:15 am

    the last photo did it for me! She completed that outfit with those heels! Absolutely makes the outfit for me. So simple, yet such a huge difference…

  56. Emilie

    November 12, 2009 at 5:48 am

    I love the second picture!

  57. Disko Dyna

    November 12, 2009 at 6:05 am

    WOW, such a great hair!! love how the little details on the shoes almost match the green trench..

  58. cashew

    November 12, 2009 at 6:20 am

    love these chicks – great shoes really can make an outfit

  59. Anonymous

    November 12, 2009 at 6:30 am

    The guy in the first picture is fantastic! A real bad boy gone good.

  60. Felixious

    November 12, 2009 at 6:32 am

    She looks like Patricia Wettig from Brothers & Sisters.

  61. Anonymous

    November 12, 2009 at 7:41 am

    The second shot is wonderfull, in every way. Once more, bravo my friend.

  62. Joy Zaczyk

    November 12, 2009 at 8:20 am

    Wow, had to do a double take– the blonde in the second shot reminded me of Carolyn Bessette-Kennedy. Great shot.

  63. Celia

    November 12, 2009 at 8:23 am

    Whoa, the woman in the second picture uncannily resembles Caroline Bisset.

    Sart, I've always thought trenches were stuffy and boring, but you've swayed me! If only it wasn't already too cold in the season for me to look into buying one. Suppose I'll have to wait until spring.

  64. Sophisticated Misfit

    November 12, 2009 at 8:41 am

    Yeah, thanks for that, guys. I wasn't familiar with the proverb. I guess it would say "TIME" and "TIDE."

    That bad boy gone wrong analogy is spot on. I have tattoos which peak out regardless of the clothes I wear and ladies always admire that. Especially the heart I have on my right inner wrist (I wear my heart upon my sleeve) which never fails to draw attention. The secret me thinks is to do your best to be well dressed and elegant then tattoos become a tad more appealing.

    Vitrinen, I've never thought of a pocket watch but I have something else up my sleeve. I have a perfect stripy tan linen summery suit which would do well with a retro lapel watch. I doubt anyone would copy that anytime soon.


  65. Tony

    November 12, 2009 at 8:47 am

    The knuckles do indeed say TIME & TIDE and were done by Thomas Hooper at Brooklyn Adorned.

    The suit is by Mark Powell, the tie by J Press..

    Thanks for all the nice comments!

  66. Clio

    November 12, 2009 at 9:10 am

    Most handsome man in all of England!

  67. Ellie

    November 12, 2009 at 9:37 am

    Love the gentleman's neat beard. The tatts are appropriate some how…

  68. Jacqueline

    November 12, 2009 at 9:49 am

    love the second and third photo best! Gorgeous photos.

  69. corrine

    November 12, 2009 at 10:51 am

    that dude is amazing. go tony!

  70. Mila

    November 12, 2009 at 10:54 am

    The navy trench and red dress combo looks really lovely!

  71. Anonymous

    November 12, 2009 at 10:54 am

    the lady with curly hair seems to be wearing a parka not a trench coat…. exactelly what i have been looking for!….. is that in the current collection? great shape and color….

  72. Anonymous

    November 12, 2009 at 11:01 am

    I try to resist Burberry at times, but the thing is a Burberry trench is the gold standard. Now that they make so many styles it's easier to find one that fits your individual taste. I'm also a sucker for their accessories. But I forgot the whole chav thing which mortified me a couple of years ago. This gorgeous dark-haired lioness looks great and is such a nice contrast to those sullen posh kids B uses as models. And her coat is adjusted to be comfortable for her. Love it.

  73. Anonymous

    November 12, 2009 at 11:55 am

    The blonde beauty is the swedish reporter Sofia Hedstrong. I love this pic on her!

  74. Angeles Almuna Design

    November 12, 2009 at 12:32 pm

    Fabulous photos! and Tony you are so interesting and definitely you have a great story to tell……..

  75. Donald

    November 12, 2009 at 12:46 pm

    The tattoo should read, "stop biting your nails, it's disgusting." But there wouldn't be enough fingers for all that.

  76. maymay

    November 12, 2009 at 1:06 pm

    the first one is too good, but the second is kinda iffy compositionally. i don't like the lighting.
    that dude is so badass

  77. Anonymous

    November 12, 2009 at 2:20 pm

    I see I'm not the only one who saw the Swedish woman in the red dress and immediately thought of Carolyn Bessette Kennedy. Great photo.

  78. Vinh H

    November 12, 2009 at 2:45 pm

    I like how the colors pop in the second picture.

  79. Miz.November

    November 12, 2009 at 4:01 pm

    Love the first one. I like the lighting. He's got Mr.Sunshine on his shoulders.

  80. Anonymous

    November 12, 2009 at 4:25 pm

    who says big men can't layer well.

  81. Zoë

    November 12, 2009 at 4:49 pm

    She is so so beautiful! I love her bag!

  82. Cat Sitter in the City

    November 12, 2009 at 5:29 pm

    I bet the guy in the first picture never pictured himself in a Burberry trench when he got those finger tattoos all those years ago. But he looks great!

  83. Nob

    November 12, 2009 at 5:47 pm

    I LOVE guy's moustache!

  84. SummerTeeth

    November 12, 2009 at 6:12 pm

    wow. that man is probably one of my favorite shots by you. so mysterious and intriguing, from a story book almost. enchanting.

  85. Mo

    November 12, 2009 at 6:26 pm

    Wow, I love the last picture, everything about her outfit just flows in the best way possible, that trenchcoat really ties it together.

  86. The Hunter

    November 12, 2009 at 6:47 pm

    OMG love these pics,

    The Hunter,

    Check out my fashion blog

  87. M. Arce

    November 12, 2009 at 7:46 pm

    First guy steals the show. I can't even remember the other ones after that guy.

  88. Liz

    November 12, 2009 at 8:18 pm

    Ok, it's been said– at first glance, I thought the woman in the middle was Carolyn Bessette. Reminds me how much I miss seeing photos of her. Even all these years later, if you come across a photo of her, her style still endures.

  89. Anonymous

    November 12, 2009 at 8:56 pm

    Love the red and blue combi…both are eye catching colors, the red brightens the blue and the blue tones down the red but still lets it shine.

  90. Anonymous

    November 12, 2009 at 9:25 pm

    The girl in the second pic is so beautiful!!!

  91. Anonymous

    November 12, 2009 at 9:31 pm

    Isn't that the GRL girl in the red dress? She is THE lady in red.

  92. Anonymous

    November 12, 2009 at 9:47 pm

    You people are all so presumptuous about people with tattoos. Like you have to be "bad" to have them. Its hilarious( but really very narrow minded!)

    Great shot. Amazing, classic style. Full stop.

  93. Anonymous

    November 12, 2009 at 9:55 pm

    You remind me why I love Burberry trench coat so much! It is one of my dreamy staff ex. Hermes's Brikin, Chanel's 2.55, Roger Vivier's Belle Vivier.

    Your photos inspire me the whole new point of view for "how to wear the clothing" and personal style!

  94. Kathy Lee

    November 12, 2009 at 10:00 pm

    I love the girl running between the cars. That's exactly how i imagine myself darting between appointments, looking chic and beautiful. Its all in my imagination, of course, but that's the truth…

  95. Bob Mack

    November 13, 2009 at 3:29 am

    Until seeing the tattoo picture, I had always imagined the body art would limit ones style options. I was so wrong though, this guy looks great!

  96. pRiyA

    November 13, 2009 at 3:55 am

    the woman with curly hair is unique. very stylish.

  97. laweezil

    November 13, 2009 at 4:50 am

    That man is deeply cool.Individual, stylish, roguish gent! Loving it!

  98. Sophisticated Misfit

    November 13, 2009 at 8:01 am

    Anon 9:47 PM, no-one here is saying that Tony is or was a "bad" person. Most, like myself, are admiring the juxtaposition of the tats, a primitive art form, with the modern-day and very elegant clothes Tony wears. It is rare to see the two arts complement each other as incredibly as Tony allows them to.


  99. Susan

    November 13, 2009 at 12:56 pm

    Pietro, my apologies.

    I think I should have used a different word. I didn't mean bad as in a bad person. I meant bad as in you know wild or reckless which isn't always the case. I was quoting various previous comments.

    I guess I'm just lucky enough to have seen extremely sophisticated and stylish people that just happen to have tattoos. Its just who they are, part of them, they are not trying to portray a "bad" or "badass" image.

    I think Bob Mack says what I meant but just in a more eloquent manner. Tattoos don't limit ones style. Tony is showing us that.

  100. Kali

    November 13, 2009 at 2:02 pm

    i would put any one of these in a frame and stick it on my wall, all amazing

  101. Anonymous

    November 13, 2009 at 3:21 pm

    I love that the girl in the red dress looks so elegant and sophisticated, but at the same time alive and like she is carrying a secret.

  102. Sophisticated Misfit

    November 13, 2009 at 4:01 pm

    Right on, Susan. Well stated.


  103. Anonymous

    November 13, 2009 at 6:07 pm

    The top man is incredibly handsome, shockingly so. Seems like the kind of guy whose passion for fashion is juxtapozed with a hardened exterior…Seems like the kind of person you could talk to for a long, long time. Beautiful photo, indeed.

  104. Kristin

    November 13, 2009 at 10:04 pm

    Loving those shoes!

  105. Cameron

    November 14, 2009 at 6:34 am

    The pose for red dress and heels was an inspired risk. All that reflected light lends a halo to her hair and interposition of the tree adds realism of life, inviting this viewer to look again. Keeping an interest can be just as compelling as wishing for that outfit or her/his telephone number!

  106. Anonymous

    November 14, 2009 at 12:35 pm

    Lol…I want her number as well. She looks like an angel in red.

  107. Anonymous

    November 14, 2009 at 2:03 pm

    Wow, the girl in the red dress is just breathtaking.

  108. An

    November 14, 2009 at 5:21 pm

    My favorite is the top photo. So robust, and the way he just seems barely contained in the tight frame really emphasizes his stature. And I love the tattoos versus the old-fashioned pocket watch and perfectly tailored trench.
    The second photo is nice, I like the feeling that you were lounging behind a tree and turned just in time to snap the photo.
    I love the girls' hair in the third photo! I've always wanted crazy beautiful, textural, natural hair like that. Also I really like the more ladylike ensemble against the rough, almost military feeling of the trench.

    This has got to be the best set of photos yet.

  109. Kiwi

    November 15, 2009 at 2:33 am

    wow th knuckle tats r fierce!! tempting……

  110. Anonymous

    November 15, 2009 at 12:56 pm

    The BAG in the last's a must have, anyone know the details?

  111. Connie

    November 17, 2009 at 7:10 am

    I adore the hint of red in the second picture. Great shot.

  112. baju muslim zahra

    November 17, 2009 at 10:02 am

    nice high heel :)

  113. Joy Mars

    November 17, 2009 at 11:29 am

    The last picture here. I want half her hair. She can afford it.

  114. CPeterson

    November 18, 2009 at 1:44 am

    The man with the tattooed knuckles is ever so intriguing.

  115. film and music fashion magazine

    November 18, 2009 at 7:30 am

    A lady in RED…
    love the shot.

    satomi okasaka

  116. Anonymous

    November 18, 2009 at 2:05 pm

    I love the lady in red! She is so mysterious, I want to know what she thinks.

  117. Anonymous

    November 20, 2009 at 2:45 am

    Dear god, I want to have the tattooed man's children. I'm a 46 year old man, btw. :)

  118. Anonymous

    November 22, 2009 at 3:41 pm

    Moustache guy rocks.

  119. Big City Nights

    November 23, 2009 at 8:43 am

    The tattoos combined with his tie clip, waxed mustache, and grey suit jacket give him so much character. It looks like he's lived an adventurous life.

  120. Ivy

    November 25, 2009 at 10:33 am

    So great…

  121. Anonymous

    November 27, 2009 at 5:11 am

    I'm in love for big Guy Tatto pocket watch. Beautiful beard, Beautiful hands, Beautiful face. I wish could kiss your hands. I know this is silly but I'm in love –

  122. Anonymous

    November 27, 2009 at 2:21 pm

    Beautiful. And the girl at the pedestrian crossing – oh! so stunning..

  123. minan

    December 1, 2009 at 7:45 am

    The man is by far the most distinctive. Love the contrast of the tattoos and the wool vest, tie and clip. The last two women are gorgeous women, but the outfits, not so much. The first "Carolyn Bissett" woman would be Ann Taylor were it not for the interesting pleat in her skirt, and honestly the last woman looks like she just rolled out of bed. Not in a good way- her shirt is not ironed! However, the skirt and bag's textures and color visually make the trench pop, I must admit.

  124. minan

    December 1, 2009 at 11:00 am

    Love the pic, but not the outfit. She looks like she got dressed in the dark.

  125. Crissy

    December 16, 2009 at 5:19 pm

    I always love seeing other professionals, like myself, with visible hand tattoos.

  126. Anonymous

    December 17, 2009 at 12:01 pm

    does anyone know the season/name or any other info about the olive trench in the last photo?

  127. Mircea

    December 23, 2009 at 2:15 pm

    Wonderful skirt. She’s perfectly dressed from head to tow, grade: A

  128. liz jizzz

    December 25, 2009 at 2:33 pm

    he seems like the last person to have tattoos in such an obvious spot, and thats why i love this picture!

  129. la femme

    January 23, 2010 at 11:32 pm

    I love that first shot. Knuckle tattoos, trench and pocket watch? One of your top captures I think.

  130. Anonymous

    February 4, 2010 at 10:31 am

    love all three. But especially the women, and especially the women in red. wow.

  131. Anonymous

    February 4, 2010 at 11:17 am

    Great photos!! Good job!!


  132. Darbla.

    May 13, 2010 at 11:49 am

    Old I know, but I'm going through this blog for the first time, really…

    Love the knuckle tattoos/stylish dress combination. As a tattooed person I often feel like people don't take my style seriously, or think I'm trashy because of the ink. And seeing a well-dressed man with KNUCKLE tattoos of all things makes me very happy (as well as the 'stache! Facial hair love!)

  133. Anonymous

    February 13, 2011 at 12:10 pm

    Burberry hooligan might be a fitting description? I love the British gentleman-gangster feel of the tattoed man. Well groomed but still lethal.

  134. DillaDolittle

    September 9, 2011 at 1:09 pm

    The first bloke. He wearing a yarmulka? Something stirs at the top of his slicked back hair. The weave of his jacket – wow! That guy’s been places.

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