Wednesday, February 24, 2010

The New Hope…..Reed Krakoff, NYC

Retailers must be drooling over Reed Krakoffs debut collection.

To have a new collection (press!), designed by an already proven (commercially successful!) designer* and backed by a large commercially successful mega-brand (confidence) to offer their customers next Fall.

Yes, retailers will be happy to buy into Mr. Krakoffs inspired design but they will be even more thrilled to buy into a “new” collection that they believe will be able to deliver on time, not struggle with sizing and fit issues for the first few seasons and be there at the end of the season if things don’t work out as planned. Unless the prices are through the roof retailers will be buying into the whole package. Confidence is something retailers have not been able to buy much of lately.

Designer, Reed Krakoff, is in a very enviable position right now.

Mr. Krakoff hit that sweet spot of design that is just aspirational enough while still being something that you can imagine in your everyday life. Sometimes creating desire can be so simple….just give us what we want, just slightly better than we could have imagined ourself. That is what this collection seems like to me.

*Mr. Krakoff ,for those of you that don’t know, is the man behind the turn around of Coach.


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  1. The Photodiarist

    February 24, 2010 at 9:10 pm

    I agree. Wearable but beautifully cut and well made. The leather coat is just just just so special!

  2. J.G.

    February 24, 2010 at 9:16 pm

    All of the coats are unbelievably beautiful!

  3. Shawn

    February 24, 2010 at 9:16 pm

    Perfection….burrr let it snow!!!

  4. l´habitué

    February 24, 2010 at 9:28 pm

    Just love this collection, brilliant!

  5. stacy

    February 24, 2010 at 9:37 pm

    I adored this collection. I write the top ten collection list for (previously authored by Bernadine Morris), and I included Krakoff as my #6. Can't wait to see how this line develops.

  6. ryder

    February 24, 2010 at 9:51 pm

    The swing of the wide legged trousers and coats is so refreshing and chic.

  7. Anonymous

    February 24, 2010 at 9:53 pm

    Bravo Mr. Krakoff. Bravo indeed!

    This is what we need more of in fashion. Yes the gorgeous over-the-top, break the bank account clothing is gorgeous, but not practical. This is exactly what we need right now.

  8. bravegrrl

    February 24, 2010 at 10:01 pm

    every piece is elegant and beautiful.. but definitely wearable!


  9. Higgeldy-Piggeldy

    February 24, 2010 at 10:13 pm

    I love hearing opinions such as this without the baggage of kissing a designers ass.

  10. Lutz

    February 24, 2010 at 10:16 pm

    Thank you for the photos. I already fell in love.

  11. ADJ

    February 24, 2010 at 10:36 pm

    wow, what beautiful clothing. i really love the wearability factor of these pieces. lovely.

  12. Nancy

    February 24, 2010 at 10:36 pm

    Real life, wearable clothing. Fantastic! Really want the "sleeveless" coat, and oooooh those gloves worn over long sleeves…

  13. jack bespoke

    February 24, 2010 at 10:53 pm

    gosh i know i am…drooling that is. way too comfy to be chic–but somehow it is. love it all


  14. namhenderson

    February 24, 2010 at 10:56 pm


  15. Jessica

    February 24, 2010 at 11:05 pm

    Everything just seemed so…right.

  16. My Discworld

    February 24, 2010 at 11:05 pm

    oh my word, i want that next-to-last coat … the long leather one. And YESSS bring on the wide-legged trousers.

  17. ThiliBlooms

    February 24, 2010 at 11:07 pm

    I love the coat on the 3rd photo! it`s perfect!

  18. Scorpion Disco

    February 24, 2010 at 11:40 pm

    Im a sucker for sleeveless coats! As wildly impractical as they are. womp womp.


  19. Lauren

    February 24, 2010 at 11:42 pm

    Thanks for your insight into the business workings of the fashion industry. Very much agree with you.

  20. Andrea

    February 25, 2010 at 12:06 am

    I love these looks. The last one is especially nice.

  21. StyledOn

    February 25, 2010 at 12:20 am

    This was such a gorgeous show. Thanks for sharing your beautiful images of it as well ;)
    Xx, Styledon

  22. kukla

    February 25, 2010 at 12:38 am

    Not so much. I can see why the industry would take a chance. Safe

  23. Giovanna ♥

    February 25, 2010 at 1:10 am

    Gorgeous looks! I especially love the second one.


  24. Anonymous

    February 25, 2010 at 1:18 am

    Love it, simple yet very chic, very nicely tailored! Can't wait to see more of his collection :)


  25. Cecylia

    February 25, 2010 at 1:20 am

    OOh love those heels!!

  26. sophiemei

    February 25, 2010 at 1:20 am

    Amazing show shoot!!i love the pretty boots and heels!! want it one!

  27. joanny

    February 25, 2010 at 1:40 am

    It is a beautiful collection — you summed it up perfectly in your comment "aspirational enough while still being something that you can imagine in your everyday life."
    The only thing I would add is there is a 'timeless' aura about this design collection that makes it artfully fabulous and something wonderful to add to your wardrobe.

  28. May Brady

    February 25, 2010 at 2:20 am

    Some beautifully tailored leather items, spectacular gloves in particular.

  29. mely

    February 25, 2010 at 2:23 am

    Ooh, those extra wide trousers are gorgeous. I love them!

  30. Anonymous

    February 25, 2010 at 2:31 am

    resembles eskandar to a degree

  31. Lisa Petrarca

    February 25, 2010 at 3:02 am

    It's nice to see something so wearable for the average person…not sure if it would have an average price tag though.

    Thanks for sharing.

  32. Sara Bentley

    February 25, 2010 at 4:46 am

    These looks are all just gorgeous! Congratulations to Mr. Krakoff and I wish him and his new endeavour really well!

  33. mark

    February 25, 2010 at 5:04 am

    très chic

  34. Christina Barrera

    February 25, 2010 at 5:10 am

    I think it's a safe collection with an edge, and I don't mean that in a bad way. There have to be clothes for people who don't want to be "fashion forward" or who don't want to be "fashion forward" all the time. There's a place in the world and in the industry for everything and I think Krakoff didn't just turn out pieces we've all seen before even though the structures are similar, I think he turned out pieces that despite being similar offer us a little something new, and sometimes that is all people want and they can't be blamed for that.

    Christina Barrera

  35. Anonymous

    February 25, 2010 at 5:18 am

    About time! Love it all.

  36. roelien

    February 25, 2010 at 5:21 am

    great stuff! I hope these clothes will be available in amsterdam. thank you for this post.

  37. San

    February 25, 2010 at 6:01 am

    I can't help it but seeing this show is like watching your blog. This collection is beautiful, wearable and streetcredibility combined. I love the green leather coat and the leather gloves, so stylish.
    Hopefully, this collection will be available in Germany too.

    As always just great shots, you realle excel on shooting people.
    Cheers, San

  38. San

    February 25, 2010 at 6:02 am

    Whoops, the leathercoat is brown, it looked green first. Still, absolutely adorable.

  39. Anonymous

    February 25, 2010 at 6:03 am

    I'm soooo pleased to see all these wide legged pants. I never liked skinny jeans and at one stage there, it felt like everything was following that skinny cut.

  40. Christopher Gloria

    February 25, 2010 at 7:54 am

    Reed Krakoff is amazing his designs are tailored, yet a bit deconstructed. I like how he uses shades, of grey, brown, black, blue and olive together with such ease.

  41. RML

    February 25, 2010 at 8:10 am

    I'm so excited to see wide leg trousers. I am wearing a pair today even because I love the look and the fit, but recently I wondered if they were out of fashion.

  42. Jane

    February 25, 2010 at 8:22 am

    This stuff is beautiful – but hardly what I would have expected from someone who was behind the "turnaround" of Coach. Coach bags used to be classic (kind of like this collection). I remember my mom keeping hers for years and years before getting a new one, and they just looked better with age. Now they are hideous and covered in logos. I wish he would turn it back around!

  43. Maryanne

    February 25, 2010 at 8:25 am

    the colour and detailing in the last photograph is just stunning.
    looking at the hem of the coat with the high heel seemed suggestive of the 1950's.
    as did the 3/4 length gloves.
    yet, elements of the 1980's were also apparent in the simple unconstructed silhouette.
    combined, made a refreshing look.

  44. Anonymous

    February 25, 2010 at 8:29 am

    So beautiful, so luxurious, so wearable. Spot on as always, Sart.

  45. theyoohoogirl

    February 25, 2010 at 8:48 am

    Love the silhouette of the last coat. Just LOVE!

  46. Ann Marie

    February 25, 2010 at 8:56 am

    Been anticipating what this would look like. My heart was beating as I watched the video that Coach sent through(right after the show!). So American in an updated modern way. I am older than most of your readers….I had tinges of Perry Ellis, early Ralph, when American sportswear was IT….but this in a new way! Loved it.

  47. Nani

    February 25, 2010 at 8:59 am

    Can I haved them all? Please, please, please….

  48. Nani

    February 25, 2010 at 9:00 am

    And the pants… oh my… I love it. And the last look is very beautiful.

  49. Soviétique

    February 25, 2010 at 9:29 am

    The best thing to happen to Coach was Reed. I remember a couple years ago saying to myself as I walked by their stores or looked through their catalogs, "something is so different about Coach, in the best way possible". Top models like Boyd Holbrook and Irina L modeled, the stuff didnt scream the logo, so much better. And congrats on his runway show, it looks wonderful.

  50. Kathleen

    February 25, 2010 at 9:39 am

    This line is to die for. Timeless pieces that, as you have commented, will easily translate and trickle down to the everyday person. These pieces remind me of the good old days when Klein, Karan, and Lauren ruled the American runways. I'm also reminded of even older times. Anne Klein for instance. I am a huge Coach fan and have many of their bags. I am currently carrying one of their bags called Garnet. This bag is huge and elegantly appointed, and can hold its own with any of the European bags that cost ten times as much.
    I can't wait to see these pieces in person. Thanks for the photographs Scott.

  51. Devin

    February 25, 2010 at 10:00 am

    Yes, this was a fabulous collection. Where were the accolades from the powers that be in the fashion world. They spent so many unnecessary and undeserved words praising Altazurra's copies of Gucci fall 2003 that I have no respect for the mainstream fashion critics. Thank you for this review. This site is a breath of fresh air for people who love style over fashion.

  52. Rebecca

    February 25, 2010 at 10:13 am

    Oh, I love how relaxed and modern each of the pieces is. How perfect.

  53. Anonymous

    February 25, 2010 at 10:16 am

    Love it! Simple, practical, beautiful and modern. All you desire for your own wardrobe!

  54. Jacqueline

    February 25, 2010 at 10:31 am

    This collection looks beautiful and wearable. I adore the leather coat. xo

  55. Morieka

    February 25, 2010 at 11:00 am

    The shoes, oh my gosh, the SHOES!

  56. Meg

    February 25, 2010 at 11:17 am

    Truly inspiring, stylish, classic yet fresh feel – and beautifully photographed. Thank you.

  57. Lilly

    February 25, 2010 at 11:36 am


  58. Alex Mojcher

    February 25, 2010 at 11:41 am

    spot on description! these pieces are great.

  59. Manuela

    February 25, 2010 at 11:51 am

    The last photo is a layered, winter look that is so effortless and sexy.

  60. Anonymous

    February 25, 2010 at 12:07 pm

    OMG! LOVE it! I particularly like the color combination and the amazing wide leg pants!

  61. Anonymous

    February 25, 2010 at 12:32 pm

    Why the Reed Krakoff plug? Get off his jock. So weird that you're all of a sudden behind a brand. Step off.

  62. BlumeBloom

    February 25, 2010 at 12:37 pm

    Every shot, looks like something I could and would love to wear. It is so refreshing to see fashion that is not only practical but beautiful as well!

  63. kate

    February 25, 2010 at 12:48 pm

    The leather coat is pure heaven. Just remarkable beautiful.

    Well done Mr.Krakoff…

  64. Anonymous

    February 25, 2010 at 1:05 pm

    I didn't know….

    The guy has taste out tha wazoo, I love his collection of decorative arts.

    Coach isn't exactly high end, it's approachable and affordable. If the clothes pricepoint is comparable to the leather goods, it's going to be a winner. They look great.

    J.Crew is taking it to another level too. For men, the clothes have a great custom fit, but they need to get quality control down, there are issues….

  65. Lynne

    February 25, 2010 at 1:11 pm

    He has incredibly refined taste. These clothes make me drool!Exactly what I yearn to wear now. Classic, tailored and modern!

  66. JMF

    February 25, 2010 at 1:16 pm

    I'm honestly not a fan. Sure, it's practical, and I'm all for practicality, but some of these pieces scream 1998 – which was not a fantastic time for fashion, stylistically speaking. I'm really, really, REALLY praying that the late 90s aren't going to be the next trendy era to emulate.

  67. LunaStitches

    February 25, 2010 at 1:30 pm

    I like the sleeveless coat and the looks overall. Will wait to see how wide the pants are when the look trickles down to my price point…

  68. metscan

    February 25, 2010 at 1:37 pm

    I like the first outfit, the top part of it, easy to wear, I imagine. What I don´t like are the long pants.


    February 25, 2010 at 1:50 pm

    Luisa Via Roma is a great supporter for new talents, this could be one of them.


  70. alabdin

    February 25, 2010 at 1:59 pm

    I absolutely love the outfit of the first model!

    The black coat paired with the loose white pants is just so comfy and warm. I like the fact that there's no boots at the bottom. The emphasis is all on the coat and the pants. Not to forget the elegant furry brown scarf that gives a sophisticated touch to the look in general.

  71. CW

    February 25, 2010 at 3:08 pm

    The wide-leg trousers and wide-sleeve coats and blouses will work well for women of substance. The pants are a smidge too long, but that is better than Pythonesquely short.

  72. Anonymous

    February 25, 2010 at 3:22 pm

    I love following this blogg, but this is to me, ass-kissing a designer, theres nothing special with this collection. Not my cup of tea


    February 25, 2010 at 4:34 pm

    definitely agree! they're really comfy and wearable! that's what women want! he did it!!!

  74. NYCNavygirl

    February 25, 2010 at 4:42 pm

    gorgeous clothes! thanks for the insightful review, scott.

  75. Trude

    February 25, 2010 at 4:44 pm

    Love to see the return of the wide leg pant (not that I ever gave mine up, I just mixed in the skinny!), and that blue crop jacket is gorgeous. Love the push towards being warm and comfy while still fashionable.

  76. CW

    February 25, 2010 at 4:55 pm

    One last thing about the last photo – I know that the designer was trying to do something distinctive with the coat's belt loop, but in the picture it looks like a piece of black electrician's tape. I hope it looks better in person. Otherwise, it would have been better to make a conventional, same-fabric belt loop.

  77. Hell Yup!

    February 25, 2010 at 5:13 pm

    Those heels are BEYOND SEXY with that long overcoat and gloves.


  78. Holly

    February 25, 2010 at 5:16 pm

    I watch the entire show from his web site…I agree its amazing so wearable!!! Thanks for sharing!

  79. Anna

    February 25, 2010 at 7:54 pm

    Love the sleeveless coat in the last image. Nice.

  80. shauntron

    February 25, 2010 at 8:19 pm

    boring, bland outfits for boring women.

  81. "Guppy" Honaker

    February 25, 2010 at 8:40 pm

    The coats are magnificent. Why do the models always have to look so unhappy? Me, I'd be grinning ear-to-ear to have their job.

    - David

    Aloe Vera 101
    Holistic Health Info.

  82. dkzody

    February 25, 2010 at 9:01 pm

    Such great coats. About time. I cannot find a coat that I like.

  83. Razzi

    February 26, 2010 at 4:39 am

    These are really nice – espesh the navy blue skirt! Think this collection will do so well!


  84. C.T.

    February 26, 2010 at 6:06 am

    Last photo…I want those heels, NOW!!

  85. Gil

    February 26, 2010 at 7:40 am

    Nice clothes, not exactly fashion forward or original but very nice. I think Michael Korsjust came up against some competition.

  86. 82Brute

    February 26, 2010 at 9:16 am

    Totally wearable but still slightly ahead of the curve. I love this quote. Nails it: "Mr. Krakoff hit that sweet spot of design that is just aspirational enough while still being something that you can imagine in your everyday life. "

  87. Richie Designs

    February 26, 2010 at 12:59 pm

    OMG unbelievably beautiful

  88. ancussa

    February 26, 2010 at 3:15 pm

    The third photo reminds me of the Little Pince. I love the trousers, the coat, the haircutt, ah…


    February 26, 2010 at 4:29 pm

    Lovely clothes.

  90. Jennifer

    February 27, 2010 at 12:30 am

    Love. Simple, functional- what I've been wanting. How did Mr. Krakoff know??

  91. Anonymous

    February 27, 2010 at 9:18 am

    I don't see any new hope here sorry. I've seen this kind of clothes already a few times and i think it's enough. Maybe it's elegant but only to a certain point where it turns to not so pretty.

  92. Anonymous

    February 27, 2010 at 1:15 pm

    The first coat is exactly what I want next year. All the proportions of this collection seem to be right and fresh.

  93. Amber

    February 27, 2010 at 1:43 pm

    Are you beginning to borrow the use of * and ! from Garance?


  94. SummerTeeth

    February 27, 2010 at 4:25 pm

    the cropped navy wool one. wow.

  95. Ash Matthias Guo

    February 27, 2010 at 4:49 pm

    these coats are so bomb.

  96. YachtClubKwame

    February 27, 2010 at 6:13 pm

  97. Anonymous

    February 28, 2010 at 4:30 am

    boooooring!!!!!!!!!! and so gray and american!!!!!! show something new!!!!!!

  98. Anonymous

    February 28, 2010 at 11:11 am

    Wow! I would love to own any of these. Genious and wearable and timeless.

  99. Anonymous

    March 1, 2010 at 4:00 pm

    OMG. I love Danielle Zinaich!!! And I love the designs…

  100. Anonymous

    March 4, 2010 at 6:57 pm

    i loved this collection. it's like a melange of all my favorite designers in one wearable collection. love the super-wide legged trousers and the flowy caots. bravo reed krakoff.

  101. LB

    April 9, 2010 at 8:48 pm

    I just read an article about Mr. Krakoff in WWD. I believe in his aesthetic and architectural build. Seeing how he turned Coach from a 500 Million $ leather goods label into a 3 Billion $ label was astonishing. I believe the Reed Krakoff brand will last for a long time. Very great for consumers. I cannot wait for his store launch in August. :-)


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