The choice of color is extremely important. Because of the shirt’s boldness, if you make the wrong choice, everyone will notice. To be honest, I can’t really imagine a loud purple shirt looking good on anyone.
Along those same lines, I think it would also be a mistake to try and match a boldly colored shirt with an equally bold patterned suit. We’ll see how this emerging trend plays out, but let’s watch this with a very cautious eye.