Sunday, May 6, 2007

On the Street….. Ostermalm, Stockholm

Bold, Graphic & Classic – that is a good mix


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  1. Anonymous

    May 6, 2007 at 7:47 am

    Good, reliable, Sloane Ranger look.

    Could be London.

    Nothing wrong with that.

    Classic and tasteful without trying too hard to be hip or attract attention.

    Good job.


  2. Anonymous

    May 6, 2007 at 7:55 am

    What a swedish face!

    Great style.

  3. Nameless4Now

    May 6, 2007 at 8:00 am

    Looks like you came at the right time of year – it’s not so cold that everyone’s too rugged up, and not so hot that they’re nearly naked…

    What a nice classic yet modern look this guy has. The colour of his vest, against the red-white checked shirt and the dark jacket and pants. Really nice hair too!

    PS Ostermalm is a bit right-wing,and you’ve captured that with the ‘right-turn-only’ street signs behind him. ;o)

  4. Anonymous

    May 6, 2007 at 8:31 am

    nice man…

  5. Butch

    May 6, 2007 at 8:34 am

    Good color eye….

  6. Linnéa Berghäll

    May 6, 2007 at 8:38 am

    I love the fact that many of the Swedish people actually dresses like this, and that makes me proud. Love the colors!

  7. Nilla

    May 6, 2007 at 8:42 am

    right, so this has Östermalm written all over it.. and I really don’t like it

    but maybe I’m the only one?

  8. Valerie

    May 6, 2007 at 9:41 am

    This is my most favorite look ever on young men – a pair of great fitting blue jeans, a shirt underneath a V-Neck pullover and a that kind of Barbour quilted jacket the guy is wearing. Just wow at him having such a classic, elegant and fitting style.

  9. Anonymous

    May 6, 2007 at 9:54 am

    A little too Happy Days for me…

  10. Carolina Lange

    May 6, 2007 at 10:28 am

    Perfect mix!

  11. Josefin

    May 6, 2007 at 11:44 am

    Nice photo – I think the signs make this photograph! The lines they create, their skew positions and their colors lifts the impression of the guys appearance – clever.

  12. Anonymous

    May 6, 2007 at 12:07 pm

    Love the colour combinations. So fresh and springlike.

  13. Anonymous

    May 6, 2007 at 12:10 pm

    This guy looks great! I love the unexpected combo of the red checked shirt with the pale green sweater. And while I ordinarily think collars up look affected, it looks okay here. He looks squeaky clean, but not uptight.

  14. siongc

    May 6, 2007 at 12:35 pm

    Wonderfully done! Beautiful combination, and the hair just completes his look!

  15. Aleksander

    May 6, 2007 at 1:17 pm

    A pretty ordinary outfit for the “overclass” in Stockholm but still very handsome!

  16. Anonymous

    May 6, 2007 at 2:17 pm

    That sweater hue is so Scandinavian.

  17. Anonymous

    May 6, 2007 at 2:29 pm

    hah this man ooses swedish style and appereance. how neet

  18. Anonymous

    May 6, 2007 at 4:15 pm

    There’s something very Swedish about this style…..don’t know what but very fresh and loving it!!!

  19. Kristin

    May 6, 2007 at 4:31 pm

    And he is SO swedish! But the swedish do have great style!

  20. Anonymous

    May 6, 2007 at 4:35 pm

    where’s the bold part you’re talking about? the arrangement of the photo with the duplicated set of traffic signs is far more bold than the outfit.

  21. kugaloo

    May 6, 2007 at 5:48 pm

    Love this site and made it my home page as many here also attest. I’ve been to Stockholm a few times and have always been impressed by their sense of hip, albiet classy and seemingly tailored style. The Swedes to me seem able to translate any current global fashion trend into something their own, giving it a timeless quality. I think the tall and blond thing doesn’t hurt also. Hej dÃ¥!

  22. f&art

    May 6, 2007 at 6:01 pm

    Oh wow. I love swedish guys ♥

  23. Anonymous

    May 6, 2007 at 6:54 pm

    Great outfit!

  24. Anonymous

    May 6, 2007 at 7:14 pm

    nice! i like his jacket, what is it?

  25. janejane

    May 6, 2007 at 7:37 pm

    love red and green together, especially contrasted with black. he did it very well, with the true red in the shirt and the mint green in the sweater, so it isn’t too christmas-y. also, great hair, short but still showing off those curls! overall, not too contrived, yet not to that sloppy point of nonchalance.

  26. Anonymous

    May 6, 2007 at 8:37 pm

    Skuggan asså

  27. gregory_fb

    May 6, 2007 at 9:24 pm

    He is an extremely handsome young man wearing a fantastic outfit, so well put together.

    But what is truly beautiful is how the triangular signs surrounding him echo the shape of his face and aspecs of his wardrobe, like his open collar and the deep-ish v of his v-nck sweater. This is a great photograph.

  28. pat_bright

    May 6, 2007 at 10:29 pm

    I absolutely love it.
    So much care and attention put into it, yet it looks effortlessly cool and classic.

    Each piece would be brilliant alone, yet when they come together, it is an explosion of beauty!

  29. Anonymous

    May 6, 2007 at 10:54 pm

    wow… he’s really cute. and well put together.

  30. Asian Models Blogger

    May 6, 2007 at 11:20 pm

    P/S> Love the street signs in the background.

  31. heartclothes

    May 6, 2007 at 11:57 pm

    I love it!! So unexpected and comes off so fresh. Perfect entre to the brightness of spring paired with the dark jacket. Good eye Sart!

  32. Anonymous

    May 7, 2007 at 1:16 am

    That picture makes Sweden look so bright, colorful and and beautiful. Do they take immigrants?

  33. Anonymous

    May 7, 2007 at 4:03 am

    You really captured the difference in the way people dress in Stockholm depending on where we live. Interesting to see from a “tourists” eye.
    This guy is sooo Ostermalm.
    / a Sodermalm lady

  34. Star witness

    May 7, 2007 at 4:15 am

    Is that a quilted jacket? I have serious problems accepting those jackets other than on stable workers, old ladies and maybe old men – but the men have to be british or italian to get away with it. To wear a quilted jacket in downtown stockholm is just a lame upperclass statement. And he seems to be just that type of guy. I can’t deny his good looks though, and I like the shirt. Also he pulls off the combination of colors well.

  35. sandman_gr

    May 7, 2007 at 5:35 am

    Perfect outfit and perfect guy….. I MUST visit Stockholm pronto!

  36. Anonymous

    May 7, 2007 at 6:33 am

    hi sart – you’ve described the look as ‘graphic’… & managed to frame the photo with the ultimate graphic – road signs. you’ve done it again.

  37. Kråkan

    May 7, 2007 at 8:52 am

    Hm, in stureplan/östermalm, this is so ordinary that i’m getting tired in the eyes just by looking at the picture. It’s like that scene in the second matrix movie with all the Agent Smith clones, in stockholm you have 200 of this guy around you all the time and that’s pretty annoying after a while.

    A lot of swedes has a great sense of fashion though, but you find most of them in Södermalm/SoFo.

    By the way, hope you had a great time in stockholm and you’re welcome back!

  38. The Sartorialist

    May 7, 2007 at 9:07 am

    for Krakan
    if this look is ordinary in Stockholm then you are lucky

    I have gotten a lot of comments that I read as reverse “classism” or if you look like you have some money and dress in a refined manner then you cannot be stylish

    I think this is just as stupid and bad as people that look down on others because they do not wear designer labels.

    Style is not a win/lose game the Ostermalm doesn’t have to be better or worse than Sodermalm it can just be different and be fine for that

    stop being a snob maybe you will learn something from others that will make a positive difference in your style – Sodermalm is good but not the the only game in town.

  39. elizabeth

    May 7, 2007 at 11:41 am

    I do adore the red checks with the pale green. But I think what I really love is how the figure is positioned between the yellow triangles and identical road signs. So terrific!

  40. Anonymous

    May 7, 2007 at 4:02 pm

    I am italian girl, and going to Sweden this summer. If swedish guys look like this it will be a joy!

  41. Anonymous

    May 7, 2007 at 5:34 pm

    Hot pose, perfect fit, lovely colors, and of course, ditto on the gorgeous composition of the overall photo.

    I sympathize with the “reverse” classism or whatever it is we’re hearing on this thread. I sometimes get a pain in my stomach when I see too many up town NYC pictures, b/c some of them seem to try and purchase style or brand themselves into style. I also don’t like to be reminded of class differences so visibly…

    At the same time, great style is great style, regardless of class markings in the look or the absence thereof.

  42. Heather

    May 7, 2007 at 6:15 pm

    Ooh, so fresh and old school at once. He has an American clone who dressed precisely the same way and went to Harvard.

  43. Anonymous

    May 7, 2007 at 7:03 pm

    This is, by far, one of my favourite recent shots.

    He looks perfect. Well, he is pretty hot, and I think he knows that too.

  44. Tim

    May 7, 2007 at 7:47 pm

    Can someone please tell me the name of the Barbour jacket he is wearing?

  45. Anonymous

    May 8, 2007 at 4:04 am

    If it is a Barbour, it is most likely a “Liddesdale”.

  46. Norge

    May 8, 2007 at 6:09 am

    Snyggt Skuggan! What an honour!

    This guys name is,quickly translated from Swedish to English, The Shadow!


  47. guymsea

    May 8, 2007 at 7:34 am

    Yes we can say he has style and a certain flair but not a highly individual one. As the first poster remarked “it is a good reliable Sloane Ranger look”.

  48. John

    May 8, 2007 at 8:49 am

    Hm, the style is timeless. However, you need to be quite relaxed in it, I believe, not to appear 50-ish. This boy looks a bit stiff to me. My guess is he would rather run around in jeans and t-shirt and thus, that is what he should do..

  49. Anonymous

    May 8, 2007 at 10:21 am

    I love this picture. The way the trafic signs were caught on both sides of the boy. And the way he looks in to the camera, like it was taken so fast he didn’t even have time to put both hands fully in the pockets. I like his style.. Very nice; casual-street-elegance..

  50. Anonymous

    May 8, 2007 at 10:31 am

    alot of people in Stockholm dress like this, and i think it looks really good. the colors match, and i love the coat. this is very Östermalm, AND I LOVE IT!
    good job,

  51. Anonymous

    May 8, 2007 at 9:39 pm

    The awesome colored sweater is from H&M! I know because I got one for my husband!

  52. Tim

    May 8, 2007 at 11:52 pm

    Thanks, anon. 4:04.

  53. Anonymous

    May 9, 2007 at 2:46 am

    so james dean, so princely!

  54. Anonymous

    May 9, 2007 at 9:42 am

    very neat and well put together.

  55. Anonymous

    May 9, 2007 at 12:04 pm

    WOOF! SEXY Tasteful! CHIC! Great colors…….. More please!!!

  56. Anonymous

    May 9, 2007 at 10:41 pm

    A substitute teacher in my school was wearing a fine gauge sweater in that same green color today, except his look was hideous– washed out green plaid and khakis.

    That red gingham collar just pops– how dynamic! Well done.

  57. Richard

    May 9, 2007 at 10:52 pm

    Two things set this picture apart:

    1) He is incredibly handsome

    2) The shape of the jacket and the way he is wearing it takes it out of being so literally bourgeoise.

  58. Anonymous

    May 10, 2007 at 1:06 pm

    Reminds me a little bit of the movie Grease. But whit a more modern and tasteful style, I think.. He looks nice

  59. Anonymous

    May 10, 2007 at 3:01 pm

    This guy impersonate confidence! He knows he looks good.

  60. Annie

    May 12, 2007 at 9:08 pm

    one word: HOT!!!

  61. Anonymous

    December 18, 2007 at 6:32 am

    krakan said “Hm, in stureplan/östermalm, this is so ordinary that i’m getting tired in the eyes just by looking at the picture.”
    I agree. in sthlm there is a refined classwar going on :)- have you seen the movie “cry-baby”? it´s sort of the rascals against the brats. you just have to know that about sthlm, it´s not a snob opinion, its just how it is. :) the recent years it has been melted together a bit, though.

  62. Anonymous

    December 18, 2007 at 6:35 am

    you have to acknowledge that we are a former/still somewhat socialist state.

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