Eataly!! I just at had an amazing pizza dinner a couple of weeks ago at the restaurant in Oslo (Norway). Didn't "eye spy" any interesting packaging,… but this HOT!!! Thanks for sharing. Barbee http://www.dailytourist.blogspot.com
What a magnificent find! Looks like (based on her hair and dress) it comes from the 50's – somewhat risque for that period though. Then again, seems to mimic Marilyn Monroe's skirt-in-the-updraft picture.
You've just got to hope that the pommodori have come from clean wholesome Italian earth and not some toxic waste dump….which tragically is a big part of South Italian reality.
God Bless the Italians. even the label on a can of tomato sauce looks sexy. as sophia lauren famously quipped years ago when asked how she kept her fantastic figure. " spaghetti".
Love that! It reminds me when we were in London this summer, we were talking to our waitress who is from Italy. She said "You americans always say ITaly, we say EATaly."
Gosh, I'm in Torino working for a couple of days and had every intention on visitng EATaly to check out the packaging and the store. I've never been. Unfortunately, time didn't permit. Oh well, next time…..
Laura Harris
October 26, 2010 at 3:06 pm
Love this! xxx
http://cestlamademoiselle.blogspot.com/
Mary Ko.
October 26, 2010 at 3:07 pm
haha
this is sooooo great!!!
<3
http://lamodemary.blogspot.com/
Anonymous
October 26, 2010 at 3:08 pm
Yes! And it's proof that pasta does not make you fat at all.
The Photodiarist
October 26, 2010 at 3:08 pm
Isn't Eataly awesome? I just went for the first time this past weekend.
Nolita
October 26, 2010 at 3:12 pm
Great package!
http://www.nolitavintage.com
barbee
October 26, 2010 at 3:15 pm
Eataly!! I just at had an amazing pizza dinner a couple of weeks ago at the restaurant in Oslo (Norway). Didn't "eye spy" any interesting packaging,… but this HOT!!! Thanks for sharing.
Barbee
http://www.dailytourist.blogspot.com
Giulia
October 26, 2010 at 3:19 pm
Ha ha like the movie! Pane Amore e Fantasia, with Gina Lollobrigida and Vittorio De Sica… god those were movies.
eljovendario
October 26, 2010 at 3:24 pm
New Warhol can? haha
Saludos
tides
October 26, 2010 at 3:26 pm
amo eso!!! esta re bueno…
tidesmattos.blogspot.com
Jake
October 26, 2010 at 3:34 pm
This is from a kind of pervy american artist: http://www.lileks.com/institute/frahm/art2.html
Tarah Zdunic
October 26, 2010 at 3:35 pm
this is adorable! classic packaging is much more aesthetically pleasing. Not quite so obnoxious!
http://www.shethejezebel.blogspot.com
FASHION SNAG
October 26, 2010 at 3:37 pm
Love the packaging! WOW!
http://www.FashionSnag.com
SabinePsynopsis
October 26, 2010 at 3:40 pm
Oh, I'd love to have this in my collection of weird and wonderful tins!
Anonymous
October 26, 2010 at 3:50 pm
I've seen that image before.
http://www.wired.com/images_blogs/photos/uncategorized/bus2.jpg
Beatrice
October 26, 2010 at 3:52 pm
oh my god! ahaha
http://issue721.blogspot.com/
SassBomb
October 26, 2010 at 3:56 pm
Old school fabulous. What a way to catch your eye. Advertising at its best.
http://oldsoulyoungspirits.com/
Erica Love
October 26, 2010 at 4:02 pm
you can officially be fabulous even when holding a brown paper bag full of groceries. LOVE THIS.
"Guppy" Honaker
October 26, 2010 at 4:18 pm
What a magnificent find! Looks like (based on her hair and dress) it comes from the 50's – somewhat risque for that period though. Then again, seems to mimic Marilyn Monroe's skirt-in-the-updraft picture.
- David
Aloe Vera Juice Benefits
Holistic Nutrition and Health
Elena Vasilieva
October 26, 2010 at 4:19 pm
amazing snap, loved the retro feel
vasilieva
http://elenavasilieva.blogspot.com/
x
Anna
October 26, 2010 at 4:46 pm
Yeees!
I saw it too…
http://www.fashionessence-anna.blogspot.com
Rafael Franco
October 26, 2010 at 5:50 pm
really interesting. I love it!
kisses from Brazil*
http://www.neopopculture.blogspot.com/
Leigh
October 26, 2010 at 5:51 pm
snapped a bunch of pics of that same can there yesterday. LOVE!
Kate
October 26, 2010 at 5:52 pm
Oh Scott, Eataly in Torino was my favourite place in all of Italy! Hands down best gastronomic shopping experience :)
Chrisoula
October 26, 2010 at 6:10 pm
Lovely!
fashionslap
October 26, 2010 at 6:18 pm
You don't really see packaging like that anymore do you?
Hickers
October 26, 2010 at 6:55 pm
Eataly is all good. Food as good as the packaging. Not good for the cut of your slim fit clothes though.
- GraceCarolina
October 26, 2010 at 6:56 pm
I would buy those and keep them for a long time!
http://www.theafeminada.blogspot.com
Monroe Steele
October 26, 2010 at 7:24 pm
soooooooo adorable
xoxo Monroe
fashionsteelenyc.blogspot.com
Anonymous
October 26, 2010 at 7:52 pm
I love packaging that's great. I used to buy peppermint tooth powder just for the packaging.
Lisa
October 26, 2010 at 9:09 pm
absolutely gorgeous. I would purchase the product for the packaging alone!
Anonymous
October 26, 2010 at 9:14 pm
You've just got to hope that the pommodori have come from clean wholesome Italian earth and not some toxic waste dump….which tragically is a big part of South Italian reality.
Anonymous
October 26, 2010 at 9:22 pm
Love it!!!
I want to see pictures from Buenos Aires!!!
Anonymous
October 26, 2010 at 9:23 pm
I'm adoring the tongue-in-cheek retro packaging. I love the graphic: that she's in tomatoe-red, or rosa di pomodoro. Bella!
Ciao, L. x x
Maryanne
October 26, 2010 at 10:17 pm
God Bless the Italians.
even the label on a can of tomato sauce looks sexy.
as sophia lauren famously quipped years ago when asked how she kept her fantastic figure.
" spaghetti".
Frozen Fashion
October 26, 2010 at 10:24 pm
Isn't she scandalous!
Anonymous
October 26, 2010 at 10:29 pm
I read that Italians like healthy women who convey joy in life. What a lovely attitude to encourage in women–vitality and happiness.
omb123
October 27, 2010 at 12:13 am
I'm sold!! not on eataly….. but still! this package is beautiful!!
thwany
October 27, 2010 at 1:01 am
such a refreshing change to everything else on the market.
SOFIA
October 27, 2010 at 2:15 am
I like these illustrations! they are colourful!))
La Petite Marmoset
October 27, 2010 at 7:07 am
I used to collect packages like that and put them on my wall as art, love it!
http://www.lapetitemarmoset.blogspot.com
Rosaspina Vintage
October 27, 2010 at 7:15 am
Uhm I might pop into Eataly over the weekend! I would never have the courage to open that beautiful can though :D
Jimmy White
October 27, 2010 at 8:16 am
That is really cool, proper retro.
spottedinflorence
October 27, 2010 at 10:23 am
i love this!and i'm italian:)
alice
http://spottedinflorence.wordpress.com/
jimjims
October 27, 2010 at 12:41 pm
this is awesome.
love classic looking packaging.
http://jimjims.net
living eagan
October 27, 2010 at 1:41 pm
Love! And LOVE your work. Brings beauty to my world everyday!
the cake makers
October 27, 2010 at 4:57 pm
cool! love the combination of street fashion and vintage objects and photos. its actually the same stuff.
Cathi
October 27, 2010 at 7:56 pm
Love that! It reminds me when we were in London this summer, we were talking to our waitress who is from Italy. She said "You americans always say ITaly, we say EATaly."
fairytale
October 28, 2010 at 6:15 am
cool!
Anonymous
October 28, 2010 at 7:57 am
Looks like John Currin.
Maria Ana
October 28, 2010 at 10:06 am
Gorgeous! I love packaging:)
Maria Ana
http://www.thebeautylover.blogspot.com
Pat
October 28, 2010 at 11:19 am
The original is by Art Frahm.
http://www.lileks.com/institute/frahm/art1.html
Chiara
October 28, 2010 at 12:37 pm
I'm actually from Italy and there are a lot of tins like these, I think the best of all is Mutti.
xx
chiara95_pink@rocketmail.com
Renee
October 28, 2010 at 12:52 pm
It's from an Art Frahm painting. http://www.pinupcartoongirls.com/2010/03/art-frahm.html Three down on the right.
Jazzbuff630
October 29, 2010 at 9:29 am
Gil Elvgren – almost on a par with Varga. I have to hide my pin-up art books when my mom comes over. I think it's art. She thinks it ain't.
Anonymous
October 31, 2010 at 5:50 pm
Ah, love the old days.
http://red-soledfashionista.blogspot.com/
Wayne K. Spear
November 2, 2010 at 9:12 pm
Ha, as soon as I saw this I thought of the inimitable James Lileks, celery, and his Art Frahm essay!
Anonymous
November 3, 2010 at 1:42 pm
Would love to see a male version!
xxx
Astrid
November 3, 2010 at 1:57 pm
In Torino, at Eataly, they have plenty:
http://www.flickr.com/photos/stridli/4069392148/
MsK
November 4, 2010 at 3:29 pm
This is fantastic! I wrote my graduate thesis on pin-up girls. This makes me happy!
barbee
November 9, 2010 at 1:21 pm
Gosh, I'm in Torino working for a couple of days and had every intention on visitng EATaly to check out the packaging and the store. I've never been. Unfortunately, time didn't permit. Oh well, next time…..
Anonymous
November 19, 2010 at 7:10 pm
It's a lift of the American Artist Frahm. For this to be a true hommage to the to the artist then a piece of celery should be on the label.
Liam
November 20, 2010 at 3:57 am
I took note of the same can at Eataly two weeks ago.
Penny Auction Bidding
January 25, 2011 at 5:58 am
That really very nice to see this!!!
luvi
March 3, 2011 at 5:02 pm
I'm from Turin, my spaghetti are made with Terra Amore e Fantasia on the top… tins are cool objects in my kitchen!!
mkrand01
May 1, 2011 at 5:53 pm
Imagine if artistic expression came back to marketing. Daily shopping would be a joy.